Tuesday, November 30, 2021

My Six-Figure Month

Today, I want to speak from my heart and give back and let you in on how we created six figures in sales revenue in just 90 short days! First, I want to be clear that these figures are based on sales contracts.

These sales contracted over a hundred thousand dollars, but this didn’t happen overnight. So I want to give you not only the basics but dive deeper into the details of how I made six figures in 30 days because I’m noticing in online spaces that people are not going deep enough to get results.

Start with High Ticket Sales and Scalable Offers

I’m all about high ticket sales and scalable offers, right? So it’s not a secret that I spent two and a half years building out back systems, infrastructure and developing my team. I did this to spend 80 to 90% of my time generating revenue for my business.

And even though conversion rates are not what they used to be with online ads and ads have gotten more expensive, sales stay the same.

The hard part to building your business to scale is about learning all the bullshit that stands in the way of us making money. I have realized that your mindset and spiritual space make a big difference in being average and being wildly successful in business.

I’ve worked hard behind the scenes with myself and my team. Still, I’ve been shying away from talking about it publicly because, quite frankly, I did not want to because this is an internal fear. There are many people out here talking about mindset, manifesting, and spirituality. However, people are still not getting results because they don’t have strategy and sales skills.

In Persuade to Profit, I teach you how to build your business, scale, and manifest with a mindset and hard work. It would be a disservice if I did not talk about mindset and what we have internally.

Build a Vision for Your Business

Vision is critical because you need to know what you want out of your life to get there successfully. Everybody says they want money, success, and wealth, but what does that mean?

Even though many people say they want money, success, and wealth, they don’t have a target or goal they are shooting towards. So you need to have clarity because you need an end goal in mind. Once you understand what you want, create your vision around your goals. Then, you have a finish line to cross. This is extremely important, particularly when times get tough; you want to hold onto that vision to get you through those rough spots in your business.

Research and Take Action in Your Company

Many people spend too much time researching rather than deciding, committing, and executing. Not me. I move real fast, and so does my team.

Money likes decisiveness.

You have to commit to making money to accomplish your goals. This decision happens with your whole body. Next, you have to commit to the actions that will get you there. Period. Point blank.

Hire a Business Coach or Mentor to Shortcut to Your Success

Although it took me ten years to figure out cash flow, profits, payroll. If you’re committed to your business, you will be investing money multiple times – and that is a part of the game. So I invest in training for myself and my team and hire somebody to help me figure it out to get there faster.

Trade Time for Money

When it comes time to make investments, business owners get scared because they don’t know how to generate passive income. But, when you know how to sell, you know that there are options to generate revenue.

So, in that sense, you don’t have to be afraid of letting go of money because if you can sell, that money will come back to you.

The Importance of Having Boundaries in Business

The next item I want to point out is boundaries. We have firm boundaries in the business. We do not play with our clients because our boundaries are strong. I have found that for women, in particular, this subject tends to be a little hard for us because we’ve been taught to cater to everybody else and put ourselves last. We’ve been taught that if we put ourselves first, we’re selfish, and we’ve been taught that our value is in being, not being respected.

And then if we try to get respect, we’re called a bitch. Right? There’s a little bit more we have to deal with as women business owners.

Also, if you want to be successful, you can’t live your life for other people. So if we end up playing small, then we can’t live up to our potential and purpose because we’re afraid of what other people will think of us. How selfish is that? Honestly, when you think about it, how selfish is that?

Do Your Shadow Work

Shadow work is work that you do internally to correct negative and false mindsets to free yourself to become the successful business person you were meant to be. I’ve noticed that in working on myself to improve my business, shadow work translates to every area of your life.

I’ve done the internal work required to make six figures in a month. And I’ll continue making six figures in a month, and I’m going to keep expanding. I’m going to keep growing, and I’m going to keep taking it to a new level because that’s how I like to live and what I want for you.

Therefore, I highly recommend therapies, spiritual work, whatever process floats your boat to make you a better person – I highly recommend doing that internal work.

And I’ve interviewed a lot of people on this podcast. Many of which are very wealthy. I haven’t met a single one of them who doesn’t have some sort of spiritual practice, therapist, or mentor. Almost all of them have had a personal coach or professional to move them through emotional roadblocks.

Know that when you do the work, this shit’s hard because it takes courage to be vulnerable, admits your shortcomings, and work on them to make yourself a better person. It takes courage to stand for what you want and stand for your clients. Finally, it takes courage to do the work required to lead people.

You will come up against challenges and have moments where you’re like, ‘oh my God, what the fuck did I get myself into?’ You will come up against moments that make you uncomfortable.

We’ve doubled our revenue in 90 days. In two weeks we made more revenue than we did in the entire last quarter. I’ve also completed goals on rapid timelines. We’ve also had clients accomplish business goals in 90 days and achieve fast results.

Because when you’re focused on building a long-term, sustainable business, you need to be ready for the long game. A successful business isn’t built overnight. So to continue to be successful, you have to keep feeding and commit to your success.

Building Systems for the Long Game

I have systems for support, and I’ve invested in my systems to work effectively and efficiently. Remember, invest in your people, develop them, talk to them, find out what’s going on, find out what they want.

Building systems incorporate developing the team that works for you. And that is how you can build something that’s more sustainable. And the last part, I think the previous feature here, and this is coming because I’ve been privy to situations and stories, is

Business is a spiritual, mindset, and human experience game that is part of building a sustainable company, especially if you want to create a sustainable business with ethics and integrity.

Resources that are mentioned or add value to this episode:

 

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Thursday, November 25, 2021

Mastering Google Analytics Course

E commerce • November 23, 2021, 12:00 am


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Tuesday, November 23, 2021

Wealth Switch - New Upsell Flow Crushing It In November!

Revamping Your Work Schedule to a 4-Day Work Week with Joe Sanok

I’ve been experimenting with a four-day workweek, which is why I’m excited to bring you Joe Sanok, who is the author of Thursday is the New Friday.

Joe’s Backstory

For years. Joe worked in nonprofits, then at a community college, and eventually started his counseling business. However, he quickly recognized that he didn’t know about starting or running a business, so he started reading business books. Then, in 2012, Joe launched The Practice of the Practice Podcast to share his newfound business knowledge.

Not having competition for podcasts directed towards counselors, Joe quickly became the number one podcast for counselors. In 2015, he left his full-time job for his practice and podcast, selling his counseling practice in 2019.

Being a single dad of two young girls, he often finds “glitter in my hair” and values having the ability to run his business from home to spend time with his family.

Blame the Babylonians for a Seven Day Work Week

Since the Babylonians looked up in the sky and saw seven bright planets, they decided to make a seven-day calendar. The Romans had a 10 day calendar week, and the Egyptians had an eight-day week. “The concept of a year makes sense because that’s how long it takes us to go around the sun.”

In 1926, Henry Ford instituted the 40-hour workweek at the Ford assembly line. His main objective was to sell more to his Ford employees. He said that if his employees had weekends, where they could have leisure time, they’d want to make the most out of their weekend. They wouldn’t use the horse and buggy; they’d use a car. This concept worked, and he sold thousands of vehicles to his own employees due to that decision. This is why we see the 40-hour workweek as the norm in America.

Many Americans in the workforce are moving away from sitting in a chair for 40 hours to do work that they dislike for a boss that thinks that they are a machine – that industrialist model has died. “We’re moving into a new evolutionary model of the way that we think about our work week.”

The Neuroscience Around Work Productivity

“I think we’re seeing some of the most effective leaders recognizing the neuroscience around how we do our best work.” When we focus on tasks that are the best use of our time, we can be more productive. So now, you’re starting to put all of your best energy into your best work week after week.

“We need to slow down so that our brain is optimized for the work we’re going to do and then we have to go out and kill it.” But before we can go out and land the next client, says Joe, we need to do the internal work to change our mindset. Joe says that his new book talks about how you’re an intelligent person who can think and adjust and adapt. So we need to work on these three elements together to make this process more like a meal.

Three Characteristics Found in Leaders

There are three top inclinations that the top leaders have when running a business. First is curiosity, secondly is an outsider perspective, and the third is an ability to move on and take action.

While many of us lose our childhood curiosity as adults, Joe has found that top leaders realize that curiosity is essential to retain. “Leaders that are thinking in new ways are the ones that are curious to say, so what did we learn from this? What did we learn about our audience? What did we learn about our content? What did we learn about our flow?” Good leaders see failure as an opportunity to discover why something happened and to dig into the details to see if they can make this a positive outcome.

From an outsider’s perspective, you can see the view of those that can sway others into following or buying your product or service. A recent study showed that statistically, outsiders could convince a group more than predicted. In addition, since outsiders have such a new lens, they can discover details that the average person doesn’t see when looking at your business.

The third internal inclination is the ability to move and take action. Remember, when we move, we don’t want to move so fast that we sacrifice accuracy. However, most of what we do as a business depends more on speed than accuracy to get feedback.

Which Work Sprint Type Are You?

“When we learn that we’re better able to use time when we’re working on tasks to get more done in a short period of time, the first thing we want to think about is what kind of work we’re doing.”

First, you’ll need to consider if you’re a time block sprinter or if you’re a task switch sprinter. A time block sprinter is a person that’s gonna work on one task for a period of time. Whereas a task switcher needs to have variety in their workday with tasks.

We also want to think about when we do our tasks. For example, an automated sprinter has their job list repeated every week simultaneously to get the most done in that short period to stay in that flow state.

Resources that are mentioned or add value to this episode:

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Friday, November 19, 2021

An Old Favorite Updated Presence Power Profit

wealth • December 2, 2014, 12:00 am


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Wednesday, November 17, 2021

Building your Business Around Your Ideal Lifestyle with Lara Wellman

The minute I met Lara, I knew we were kindred spirits. So I’m excited that she shared her wisdom and knowledge about referral marketing.

Making More Money with Marketing

When she first started out in her career, Lara was a business consultant. After a while, she started having clients come to her because they wanted her to help figure out how to make more money with marketing. “We would dig into all the things you need to know to have a solid marketing plan, which are the foundations of having a good business, knowing who you are and what you sell and who it’s for.”

Unfortunately, her clients weren’t aware of the different aspects of marketing for your business and how they build your business foundation. She wanted to educate her clients to have an excellent marketing foundation to build their business and improve sales and income.

“I would meet business owners who would struggle with how to figure out marketing.” They were doing business how it should be done – in their mind. However, that didn’t match the reality of marketing, so she started finding ways to help people market in their own way and find the confidence to be a successful business owner.

Owning a Business and ADHD

“Many business owners with ADHD have big ideas and big dreams, and that’s like a really great part of being a business owner.” Unfortunately, as I know too well, the group of us with ADHD are good at taking our ideas and running with them. Still, we’re not good at details, follow-through, and execution. As a result, we get distracted or stuck in the process.

There are two items Lara has learned to do to move past getting stuck and distracted, with the first one: “Focus on other things that you do well and stop trying to do things the way other people do them.” The second item she suggests is to get support for the tasks you’re not good at because you’re less likely to follow through with jobs that you aren’t good at or don’t like doing.

Be Authentic and Real in Business

One thing that we’re known for is not sugar coating shit. But, unfortunately, I feel there’s all a whole lot of sugar coating, especially in women-centric spaces; there’s way too much fucking sugarcoating going on about what it takes to run a business.

When you’re creating a new business that feels difficult, or you believe it’s going to be difficult, you’re going to hate it because your thinking is using up more energy than it needs to with negative thinking. Instead, save your energy for the elements of your business that happen throughout running a business.

Executing Your Lifestyle Design

Lifestyle design is all about executing your plan, and if you don’t delegate the tasks you don’t like to do, it will take you longer to reach your end goal. Period.

If you want to become a digital nomad, you need to test overseas and learn how to execute more slow travel. I’ve been talking about this lifestyle for about three years and had to rearrange my whole business to achieve my desired lifestyle. My first business wasn’t working, so I had to think differently and have a real new identity.

One of the biggest mistakes people make is not thinking about how they want to live their lives; they only think about making money. To plan your ultimate life, you need to reverse design what you want to do. First, think about the lifestyle you want to live and then design your work around your lifestyle.

Designing Your Business Model to Fit Your Lifestyle Choices

Where you want to work, how you want to work, what you want to do for your work – there are so many pieces of designing your business model when you take them into consideration.

Thinking about how each piece will fit into your new lifestyle puzzle will help you build the right business instead of letting your career happen by accident.

Creating High Ticket Sales

“People are so afraid that nobody’s going to want to spend money on high-ticket sales.” You can charge high ticket sales when you offer complete service. “I find people aren’t even offering high-ticket sales to people. That’s called making the decision for the buyer – and it’s a vast sales mistake. Buyers are grown-ass adults, and they can make decisions for themselves.”

I want to offer you this complete service, and we’ll take care of everything. Of course, it will cost you more, but you’re going to get more. That’s how I found some of the people I’ve worked with and started to get comfortable with pitching high-dollar sales.

Get Out of Your Box and Be Uncomfortable

“Don’t look for the hard stuff, look for the easy way, but know that there are going to be moments that are uncomfortable. So when you start telling somebody your new pricing and it feels uncomfortable, that doesn’t mean you’re wrong. It’s just that you need to travel through the process. And the next time, once it starts getting too easy to do those numbers, then you can raise your pricing again.”

Remember, the more you sell your time, the harder it will be to move forward and make more money. But it’s not just about your time; it’s about how you want to live your life, what type of lifestyle you want to build for yourself, and how you want to create your world.

Resources that are mentioned or add value to this episode:

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Tuesday, November 9, 2021

Selling to Serve with Rachel Morgan

Working as a sales manager in fine jewelry during the first part of her career, Rachel spent many hours training, hiring, and onboarding team members. She would teach them how to sell in a way that encourages repeat business and word-of-mouth referrals.

Rachel also taught them her sales method because using her process would meet and exceed their team’s sales goals. “When you work in fine jewelry, you often sell high ticket offers. Part of customer service and sales and experience is important to selling high ticket offers.”

Last year Rachel decided she was ready for a new challenge. So she left her job to start her own sales coaching company to work with others outside the jewelry business.

Selling is Fun When You Understand How to Sell

“I’ve learned that sales does not have to be sleazy. Sales can be fun, especially when you come from a place of serving. So I made it my mission to help others in this space, bring the fun back into sales and their business.” Rachel says that sales can be fun once you understand how to sell.

“I think it’s a mindset shift and how you view the interaction you have with people.”

She really enjoys talking to and getting to know people, which makes sales fun. Finding out who is interested in what you do, your community, and your audience are essential to understanding how you can make a difference with the products and services that you offer. She believes that you can transform lives when you reach the right audience who needs your products or services.

How to Be Good at Sales When You’re an Introvert

“When you’re an extrovert, you don’t have the active listening skills that you might have if you’re an introvert. When you’re more introverted, you’re quieter, watching, and observing more. So you’re going to listen better and get better responses.”

There are pros and cons to being introverted and extroverted when it comes to sales.

The Art of Selling

There’s also an art element to sales, says Rachel. “I find that the art element is as simple as being a regular human.” Although Rachel understands that you must have a human aspect to sales, there is a time and place for scripts. “I think that scripts can be useful to give you verbiage and help you see how to talk.”

Learning how to communicate and talk to people is crucial because you’re going to experience the entire customer journey from the prospect to when you started talking to them, closing, and working with them.

And make sure to use their name to give them an experience they won’t soon forget! Using someone’s name creates an instant connection and gives them a VIP feeling. Make sure you are pronouncing and spelling their name correctly to show them you care about them as a person.

Using Body Language to Sell

Body language is your body’s tone of voice. Your posture, where you position yourself, eye contact, and smile are all key elements that put the person you are talking to at ease.

For example, sitting up straight shows you bring confidence when you’re talking to someone in real life or creating a video.

Using Your Social Platform as a Storefront

“We often forget that our social platforms are our storefronts.” When someone follows you, it’s like a customer coming to check out who you are and what you sell. When you have a smaller following, you can give them more love and attention. You can appreciate them and have a better audience.

“If you have a smaller account, now’s the time to start thinking about your social platforms.”

You don’t want to leave money on the table. Instead, think about how you can attract consumers who want to be a part of your brand.

Why You Need to Appreciate Your Customers

“I can’t even begin to tell you how many people didn’t even receive a happy birthday from friends and family.”

When you can give your customers the gift of knowing you thought about them, they will become your best customers.

You can send your customers general thank-you cards – you don’t have to wait for their birthday!

Onboarding and Training Your Sales Reps

Rachel loves the onboarding process for her new team members. She enjoys setting expectations and modeling how to sell with her team. She believes that as a leader, there should be no job too small for you to take on, and that includes onboarding.

“You should be willing to do every part of your business and show people how to do it, because if you’re not willing to do it, how can you expect your team to know how to sell?” You have to set expectations at the beginning for your sales team. However, you also have to set definitive expectations for your client. If you can’t service a potential client, make sure to refer them out to another company that can service their needs.

 

Resources that are mentioned or add value to this episode:

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